Creating a professional website: the 7 mistakes made (again) by local businesses
Many local companies in Algeria invest in the creation of an Algerian website to gain visibility. Yet, even with the help of a web agency in Algeria, certain errors are still repeated and hinder the results. At Growth Lab Tunisia, we support brands in the design of results-oriented Algerian websites. Whether it is an outdated design, a non-responsive site or poor SEO, here are the 7 pitfalls to avoid when creating your professional website.
1. Neglecting ergonomics and user experience
An unclear, slow or poorly organized site discourages the user. Whether you go through a web agency Alger or a website creation agency Alger, make sure that your site is easy to navigate, well structured, with visible buttons and an intuitive menu.
2. Not having a mobile responsive version
In 2025, more than 80% of web traffic is via mobile. If your site is not optimized for smartphone and tablet, you lose a huge number of potential customers. A serious digital website agency systematically offers a responsive design.
3. Use an outdated or unprofessional design
Outdated design harms your credibility. Companies that neglect graphic design send a bad signal to their prospects. Work with an agency website design Algiers to obtain a modern and coherent rendering with your brand identity.
4. Do not invest in local SEO
Creating a site is good. Positioning it on Google is better. A web agency Algeria or a website marketing agency can help you integrate a local SEO strategy: geolocated keywords, Google My Business, local backlinks, etc.
5. Ignore optimized web writing
The content of your site influences your position on Google and the trust of your visitors. Web writing Algeria is an essential service for writing clear, engaging and well referenced pages. Consider integrating it from the beginning of your project.
6. Choose a low-specialized agency
Not all agencies are created equal. Prioritize a web development agency in Algeria with solid references, a strategic approach and a multidisciplinary team (developers, UX/UI designers, SEO, writers…).
7. Do not plan for scalability
Your business will grow, your site must follow. A successful Algeria website creation includes a scalable base: adding pages, e-commerce modules, multilingual, etc. Check with your Algeria web agency if the CMS used is suitable (WordPress, Prestashop, etc.)..
Conclusion: Anticipate to succeed your website
Entrusting your project to an Algeria web agency or a digital website agency is not enough. You should also avoid these common mistakes to make the most of your online presence. At Growth Lab Tunisia and Growth Lab Dubai, we insist on the importance of a global strategy: a well-thought-out, ergonomic, responsive website creation optimized for search engines. It is this combination that will allow you to truly perform in the local market and beyond.
