7 powerful examples of B2B sales prospecting emails that convert
In a world where mailboxes are saturated, writing an effective emailing is a real art. Whether you are a start-up or a major account, your commercial prospection by email cannot succeed without well-thought-out messages. Here are 7 examples of commercial prospecting emails signed by Growth Lab Tunisia and Dubai that have proven their effectiveness – with templates to adapt and advice to boost your B2B conversions.
Why bet on mailing in a B2B strategy?
Commercial prospecting by email, often underestimated, remains one of the most efficient levers in B2B. By combining personalization, relevance and good timing, B2B emailing allows to create a first contact at lower cost and on a large scale. Trust Growth Lab, your partner for guaranteed success!The fundamentals of a good prospecting email
Take care of the object and the hook
Your interlocutor decides in 3 seconds if he opens your email. A good example of commercial prospecting email always starts with a clear, personalized and engaging subject.Stay concise and value-oriented
A well-constructed business proposal email should not be focused on you, but on what your solution can bring to your prospect.End with a call to action (CTA)
Propose a slot for a call, a link to a resource or a simple open question. The important thing: succeed in your b2b emailing.7 examples of prospecting emails that convert
Here is a selection of mail example Growth Lab commercial prospecting that generated high response rates. Get inspired to adapt your tone, your structure and your value proposition.1. Initial commercial contact email
Subject: An idea for [Company Name] Hello [First name], I am contacting you following your recent news. At [Your company], we help companies like yours to [benefit]. Would you be open to exchange 15 minutes this week? Well to you, [Signature]
2. Email with direct commercial proposal
Subject: Proposal tailored to your needs Hello [First name], Following our discussions, you will find attached our personalized commercial proposal. We remain at your disposal to adjust according to your expectations. Best regards, [Signature]
3. B2B emailing for post-webinar follow-up
Subject: Following your participation in the webinar Hello [First name], Thank you for attending our session. I am sharing with you a summary and our solutions tailored to your challenges. A quick call this week to discuss it? [Link]
